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Trend Retailer Showcase Marks it’s 125th Store Milestone in Burlington

Retailer Showcase has debuted its 125th trend store at the Burlington Mall. The Burlington Mall, was recently named northwest suburban Boston’s premier shopping destination ‘Best Shopping Complex’ by Boston Magazine’s Best of Boston 2022.

Showcase, recognized as “Home of the Hottest Trends”, will be opening five new stores in Massachusetts this fall.

Founded in Edmonton, Alberta in 1994, Showcase is an award-winning retailer, product developer and marketer, specializing in new and hard-to-find consumer trends in health, beauty, home, toys, novelty candy and food. Showcase trend stores are designed to be fun, interactive, and demo-friendly environments. Customers are encouraged to “try it before you buy it” with the majority of products open and on display.

“We are thrilled to expand our presence in Massachusetts, with the opening of our first Showcase trend store in Burlington Mall, and the company’s 125th location in North America,” said Samir Kulkarni, CEO, Showcase. “We are very excited to introduce customers in Burlington and its surrounding communities to the unique Showcase brand.  Shoppers will now have convenient access to a store filled with the hottest social media trends they won’t find elsewhere.”

Showcase’s proprietary trendspotting technology uses sophisticated techniques, powered by algorithms and AI, to understand and identify trending products quickly. The company’s agility allows them to be first and fastest to market: on average, each trend goes from concept to shelf in 53 days, with some of the top 10 items launching in as little as 16 days. Examples of hot viral products Showcase has introduced quickly include Dalgona Cookies inspired by Netflix’s hit Squid Game, and Hot Chocolate Bombs which dominated holiday season sales in 2020.

Showcase carries all the latest social media trends: the hashtag #ShowcaseMadeMeBuyIt currently has over 75 million views on TikTok and is growing. Current top trends at Showcase include Squishmallows, candy and beverages, trading cards, Funko pops, food-themed novelty candles, and vegan beauty products. Showcase focuses on its extensive private label offerings, with exclusive in-house brands representing 70 per cent of sales.

Showcase is currently hiring, to apply visit: